The Virtanza model offers students the sales skills necessary to go from the virtual classroom into a thriving sales career. Virtanza helps students explore thirteen professional sales roles and teaches the sales skill applications through real-world, employer role-play simulations. Students will explore customer relationship management (CRM), sales engagement, and sales planning to become successful in a professional sales role. These include an introduction to Salesforce and the sales engagement platform Groove used by Fortune 500 companies. Students will learn to assess their sales aptitude, competencies, and strengths to position their skills effectively for the employment market. They are placed on a career pathway toward high-level roles in sales consulting, sales management, and executive sales roles. The course’s consultative process of research, technology, relationship-building, problem-solving, and persuasion is a competitive advantage in any field.
A required course in the Professional Sales Specialized Studies Program.