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Strategic Pitching, Networking and Marketing

This is a required course in the Innovation and Product Development Program.

Course Description

Learn the skills necessary to “own the room” and grab the attention of stakeholders, investors, collaborators and executives in this exciting and ever-important course. From impression management to concept pitching, to honing your online and offline networking skills, this course covers all the bases needed to effectively and confidently grow your buy-in potential and bring an audience to your concept, idea, product or service. Additionally, review and analyze the lessons of basic marketing concepts and how they relate to personal professional goals, as well as organizational strategy.

  • Details
  • $620
  • April 19, 2021 to June 13, 2021
  • Delivery Mode: Online
  • Reg#: 00094
  • ID/Units: MGMT X484.71  (2.50)
    ( Section 1 )
  • Quarter: SPRING 2021


Ryan Foland gives keynotes across the world, is a four-time TEDx alumni, has two podcasts, and coaches leaders worldwide on the art of personal branding. Ryan is the inventor of the 3-1-3® Method and believes in simplicity of messaging. Recognized by Inc. Magazine and Brand24 as a Top Marketer, named by Entrepreneur Magazine as a Top Personal Branding Expert, Ryan has been featured in Forbes, Fortune, Mashable, and more. Learn more about Ryan at

Textbook Information

Textbooks for your course may be purchased from any vendor or bookseller of your choice.

Optional Textbook(s):

Book - ISBN: 9781260454376
Leonard Kim, Ryan Foland, 1 ed, McGraw-Hill Education

Meeting Schedule

EventDateDayStart TimeEnd TimeLocationRoom
START04/19/2021Monday------Online (Access Begins)---
END06/13/2021Sunday------Online (Access Ends)---