Patti Biro, M.Ed., is the owner of Patti Biro and Associates, a consulting firm specializing in creating brand enrichment through special events, retail consulting, and education in the personal products, spa and wellness industry. With over 20 years of experience, Patti’s unique approach to increasing retail and service sales through special events produces exceptional results for her clients. Patti is a frequent presenter on the national circuit in the spa and wellness trade shows market. An avid writer, her articles appear in magazines such as Skin Inc., Les Nouvelles Esthetique and Spa Magazine, Nails, Inc. Daily Nails and Massage Magazine. She is the owner of a specialty pop up shop and manages retail operations on a daily basis.
Textbooks for your course may be purchased from any vendor or bookseller of your choice.
GOOD TO GREAT
Book - ISBN: 9780066620992
COLLINS, 1 ed, HARPERCOLLINS TRADE
THE CUSTOMER LOYALTY LOOP
Book - ISBN: 9781632650665
FLEMING, 1 ed, WEISER
THE MARKETING BOOK
Book - ISBN: 9781725617278
|Event||Date||Day||Start Time||End Time||Location||Room
|START||09/27/2021||Monday||---||---||Online (Access Begins)||---
|END||12/05/2021||Sunday||---||---||Online (Access Ends)||---