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Introduction to Spa & Hospitality Operations

A required course in the Spa and Hospitality Management Certificate Program.

Course closed to new registrations: Call ( 949 ) 824-5414 for more information or sign up below to be notified when this course becomes available.×

Course Description

This course provides a comprehensive overview of spa operations from the standpoint of maximizing business success. Students develop an understanding of principle skills required to manage and operate a profitable spa in the multi-faceted spa industry. Topics include: market review and competitive analysis, an overview of current industry statistics, and spa menu development. This course will also include an introduction to revenue generation, retailing, compensation models, human resources management, development of standard operating procedures, reservation training and effective reservation yielding protocols. Participants will engage in active case study scenarios and hands-on operational analysis.

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  • Details
  • $690
  • March 27, 2017 to May 21, 2017
  • Delivery Mode: Online
  • Reg#: 00042
  • ID/Units: MGMT X426.2  (2.50)
    ( Section 1 )
  • Quarter: SPRING 2017

Instructor


Jaime A. Huffman, MPH, is a seasoned hospitality and spa professional with over 20 years of leadership experience in education, healthcare, spa and professional organizations. As a past member of the ISPA board, president of FSMTB and the chair of NC Board of MT and other industry organizations, she tirelessly and passionately contributes to the growth of the wellness industry. She is the President of In Touch Consulting, assisting spa clients from around the world with development, design, customer service and maximizing profitability. Prior to this role she served as Senior Vice President of Spa Development for Universal Companies. Prior to joining Universal, she was responsible for overall spa leadership at The Spa at The Grove Park Inn, one of the most highly ranked spas in North America. She holds a master’s degree in Health Policy and Administration and is a sought-after advisor, teacher, writer and speaker in the hospitality industry on topics such as Spa Operations, Spa Supervision/Management, Hotel & Spa Revenue Management, Retail Management and Customer Service. She has contributed to numerous industry textbooks that are used in spa management courses internationally.

Jeremy McCarthy, MAPP, is the Group Director of Spa for the Mandarin Oriental Hotel Group. He has over 20 years of experience opening and operating spas in luxury resort properties. He is the former Vice Chairman of the International Spa Association, is a regular speaker at industry events, and is the author of The Psychology of Spas & Wellbeing along with several other spa industry books and magazines.

Textbook Information

Textbooks for your course may be purchased from any vendor or bookseller of your choice.

Required Textbook(s):

UNDERSTANDING THE GLOBAL SPA INDUSTRY: SPA MANAGEMENT
Book - ISBN: 9780750684644
Butterworth-Heinemann

Optional Textbook(s):

SPA: A COMPREHENSIVE INTRODUCTION
Book - ISBN: 9780866123235
Bridgette Redman

Meeting Schedule

EventDateDayStart TimeEnd TimeLocationRoom
START03/27/2017Monday------Online (Access Begins)---
END05/21/2017Sunday------Online (Access Ends)---