Marketing and Public Relations for the Educational Consultant
An elective course in the Independent Educational Consultant Certificate Program.
This course provides a strong understanding of fundamental marketing and public relations principles and practices. Students learn how to develop a marketing plan, leverage branding concepts, use social networking tools, including internet forums, blogs, wikis, podcasts, and social networking sites, develop a public relations plan and analyze the effectiveness of small business strategic and tactical plans.
Click on "See Details" below and refer to "Special Notes" for additional section specific information.
SUMMER 2025
Class Schedule
| Event | Date | Day | Start Time | End Time | Location | Room |
|---|---|---|---|---|---|---|
| Event Start | Date 7/7/2025 | Day MON | Start Time | End Time | Location Online (Access Begins) | Room --- |
| Event Synchronous Meeting | Date 7/10/2025 | Day THU | Start Time 02:00 PM | End Time 03:00 PM | Location Zoom | Room |
| Event Synchronous Meeting | Date 7/24/2025 | Day THU | Start Time 02:00 PM | End Time 03:00 PM | Location Zoom | Room |
| Event Synchronous Meeting | Date 8/7/2025 | Day THU | Start Time 02:00 PM | End Time 03:00 PM | Location Zoom | Room |
| Event End | Date 8/10/2025 | Day SUN | Start Time | End Time | Location Online (Access Ends) | Room --- |
Textbook Information for EDUC X406.6.
Required Textbook(s):
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Special Notes
This course will host live sessions via Zoom. A device with audio and visual will be needed to participate. Synchronous sessions are highly encouraged for an interactive learning experience, but are optional. Sessions are recorded and available for viewing, allowing learners to engage with the content at their convenience.
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