Feb. 19 Webinar Hosted By Author Eric Siegel; Will Address Topics in His New Book
IRVINE, Calif. – February 12, 2013 – As companies, governments, law enforcement, hospitals and universities continue to harness data to predict the future behavior of customers to increase sales or improve the quality of services offered, University of California, Irvine Extension announced today the availability of two new courses, which are part of its Predictive Analytics Certificate Program. The online classes, titled Big Data and Algorithms, Modeling Methods, Verification & Validation will be offered during spring quarter. In addition, a free webinar titled “The Power to Predict Who Will Click, Buy, Lie or Die” will be hosted by Dr. Eric Siegel, a UC Irvine Extension advisory board member, former Columbia University professor, Predictive Analytics World founder and author of a new book of the same name, for those interested in learning about the importance of big data and the prediction of future behavior.
“The amount of data that is being generated by companies on a daily basis continues to multiply and drive millions of decisions ranging from customer services responses to lead generation,” said Dr. Dave Dimas, director of engineering, sciences and information technology at UC Irvine Extension. “UC Irvine Extension’s webinar featuring Siegel’s vast expertise helping professionals unleash the power of world‘s most potent, booming unnatural resource: data."
• Big Data (April 29 – June 16) - This online course will address the amount and complexity of both internal and external data. Students will learn the skills and tools that are critical for businesses to remain competitive, along with the methods and algorithms for mining massive data sets. Kenneth Reed, Ph.D., who has more than 30 years of experience delivering high value analytics from relational database technology, will serve as the course instructor.
• Algorithms, Modeling Methods, Verification & Validation (April 1 to May 19) – This online course will instruct students how to use predictive analytics and existing data to create the most effective predictive models. Additional topics covered include predictive analytics algorithms for supervised learning, decision trees, neural networks, support vector machines and model ensembles. The course instructor is Dean Abbott, president of San Diego, Calif.-based Abbott Analytics, which provides advanced data mining, data preparation, and data visualization methods for businesses.
Additionally, a free webinar titled “The Power to Predict Who Will Click, Buy, Lie or Die”
will be held on Feb. 19 from 11:30 a.m. to 12:30 p.m. PDT. Professionals interested in learning about the power of prediction will benefit from Siegel’s discussion of the role of predictive analytics to increase profits.
For more information or to register for the online courses or webinars, please visit the Predictive Analytics Certificate Program
page or call (949) 824-5414.
About UCI Division of Continuing Education
The University of California, Irvine Division of Continuing Education (DCE) provides lifelong learning
opportunities to thousands of students worldwide each year – fulfilling the school’s
60-year curriculum platform to connect degree programs to the world of work and achievement after
graduation. The Division offers a broad range of certificate programs, specialized studies, and
sequential courses to local, regional and global markets through online, on-campus and on-site
delivery. A leader in the open education movement, the Division offers free
Online Open Courses (MOOCs) and content through the
UCI Open initiative.
For more information about UCI Division of Continuing Education, visit ce.uci.edu.
About the University of California, Irvine
Founded in 1965, UCI is the youngest member of the prestigious Association of American Universities.
The campus has produced three Nobel laureates and is known for its academic achievement, premier
research, innovation, and anteater mascot. Led by Chancellor Howard Gillman, UCI has more than 36,000
students and offers 222 degree programs. It’s located in one of the world’s safest and most
economically vibrant communities and is Orange County’s second-largest employer, contributing
$5 billion annually to the local economy. For more on UCI, visit