Your professional life currently exists on the internet. Google your name, and you’re apt to locate all types of references about yourself. LinkedIn can be used as the dashboard to help drive the internet exposure you desire. Here are some other uses for LinkedIn:

  • Gain access to top experts
  • Control your online business identity
  • Conduct company research
  • Create and sustain an online Rolodex
  • Locate job leads and referrals

From the Expert

Get into LinkedIn before you think about a job search. Use your Netbank (people you know) and then gradually move to new connections.