5 Ways to Work For Yourself.

My Monday morning didn’t start off the way I hoped it would. This is how it goes in a nutshell. I get a call from my dear friend. He’s sitting on the freeway, knowing that he’s going to be in hideous L.A. traffic for nearly two hours, going to a new job that he’s very […]

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What’s Love Got to Do With Branding?

A lot. It might sound crazy, but the idea of loving something (or even someone) is closely tied to building a brand. Sasha Strauss, well known for global brand building, serves as Managing Director and Founder of Innovation Protocol and is an Adjunct Professor for UC Irvine, UCLA, and USC. He presented From Branding with […]

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4 Ways to Be a Champion Presenter

Sweat on your upper lip, hands shaking, knees knocking, and you’re so afraid that you’re feeling like you’re going to puke. Sound familiar? It’s called public speaking and this happens to the best of us my friend. I’ve been guilty of this type of dread too many times. I’ve tried all of the remedies; pretending […]

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